Cricket is consistently one of the most popular spectator sports in South Africa.
Since 2012 Momentum has been the official single-title sponsor of all one-day events under the jurisdiction of Cricket South Africa (CSA). The six-year contract gives Momentum full sponsorship rights of one-day international (ODI) cricket as well as one-day domestic events, both at franchise and affiliate level.
Momentum is committed to growing the game of cricket in South Africa. That’s why we added a specific development focus to the sponsorship. This focus on cricket development aims to boost the sport at provincial level through the National Club Championships.
In addition to being the title sponsor of one-day cricket in South Africa, Momentum has also teamed up with Cricket South Africa to be the official Proteas Women team sponsor. The six year sponsorship is the first of its kind for women's cricket and aims to highlight the great talent that exists in South Africa when it comes to the women's game.
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